The marketing world is constantly discovering new methods and tools to boost customer interaction, conversion and loyalty. One of the newer players on this domain is Gamification. Gamification is a…
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They say that a goldsmith will never blame their tool for anything and instead take utmost care of tools that provide them with a living. Ask a carpenter to lend…
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There’s marketing, and then there’s SaaS marketing. Every industry, online or offline, has its marketing best practices and success stories. There’s surely no one-size-fits-all game plan. But how the heck…
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Email campaigns are an effective marketing strategy used by businesses all around the world. Email campaigns are a great way for you to reach out to your consumers by providing…
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COVID 19 has changed our world – not only temporarily. As a result businesses had to adjust their strategies to stay competitive, and will have to continue to do so.…
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SEO, or Search Engine Optimization, is a process that has existed since the dawn of the world wide web itself. SEO merely refers to the process by which website owners…
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Social media is a fun, accessible way for individuals to connect with one another, which is particularly important after the Coronavirus pandemic kept us apart for so long. Even as…
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How many of you regret not having a valid student ID anymore when you go shopping? Our whole team wishes it had. Why? Because college students seem to enjoy the…
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A digital marketing strategy is crucial for the overall marketing strategy of your business. According to Jason Matthew, the VP Research and Digital Marketing of Game Show Network, “Ignoring digital…
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If you are reading this article, you are probably already aware of the complexity of new product development. The verbatim ‘If you build it, they will come’ sounds fancy, but…
