The BCG matrix, also known as the Boston growth-share matrix, is a tool to assess a company’s current product portfolio. Based on this assessment, the Boston matrix helps in the…
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Portfolio Analysis: Designing the Business Portfolio – Boston Matrix
by Max10.7K views 1 minutes readThe business portfolio is one of the most crucial factors for any organization. Why? Because it is about what the organization plans, sells, and stops to sell. The business portfolio…