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plc characteristics

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Product Life Cycle Strategies (PLC) and Characteristics – Managing each PLC Stage

by Max 2nd July 2015

2nd July 2015

The Product Life Cycle contains five distinct stages. For the four stages introduction, growth, maturity and decline, we can identify specific product life cycle strategies. These are based on the characteristics …

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plc characteristics

Product Life Cycle Strategies (PLC) and Characteristics – Managing each PLC Stage