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growth

  • Product Life Cycle Stages (PLC) – Managing the Product Life Cycle

    by Max 30th June 2015
    30th June 2015 68.7K views 4 minutes read

    After having been launched, a product should enjoy a long and happy life. But each product has a product life cycle (PLC) – the product’s life is not infinite. In…

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  • Portfolio Planning: Designing the Business Portfolio – Strategies for Growth and Downsizing

    by Max 4th February 2015
    4th February 2015 10.6K views 1 minutes read

    Once the company has analysed its current business portfolio and determined which SBUs should receive more and which less investment, it must now shape its future portfolio. This is the…

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