After having been launched, a product should enjoy a long and happy life. But each product has a product life cycle (PLC) – the product’s life is not infinite. In…
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growth
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Portfolio Planning: Designing the Business Portfolio – Strategies for Growth and Downsizing
10k views 1 minutes readOnce the company has analysed its current business portfolio and determined which SBUs should receive more and which less investment, it must now shape its future portfolio. This is the…
