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      Price Skimming – What is Price Skimming and…

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  • Marketing Explained

    The Marketing Strategy: Segmentation, Targeting, Positioning & Differentiation

    by Maximilian Claessens 9th February 2015
    by Maximilian Claessens 9th February 2015

    Marketing’s goal is to create value for customers and build profitable customer relationships in order to capture value back afterwards. But how does the company create this customer value? The…

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    The Macro Environment – Six Forces to consider (DEPEST/ DESTEP)

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    The New Product Development Process (NPD) – 8 Steps to Success

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    4 Types of Consumer Products and Marketing Considerations – Convenience, Shopping, Specialty and Unsought Products

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    Definition of Services and Characteristics of Services: What is a Service – And what makes it so special?

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    Three Levels of Product – Core Value, Actual Product and Augmented Product

  • Branding Decisions – 4 Brand Strategy Decisions to Build strong Brands

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Marketing-Insider
  • Home
  • Updates
  • Marketing Explained
    • Marketing Explained

      Price Skimming – What is Price Skimming and…

      18th April 2022

      Marketing Explained

      How to Leverage Video for Social Media Marketing

      17th April 2022

      Marketing Explained

      Small Business Growth – How to expand your…

      14th April 2022

      Marketing Explained

      Startup Marketing Plan – Complete Marketing Plan For…

      13th April 2022

      Marketing Explained

      What is an Augmented Product? Product Augmentation Strategies…

      28th March 2022

      Marketing Explained

      Strategies for B2B Marketing – B2B Marketing Strategies…

      19th March 2022

      Marketing Explained

      What is a Price? – Definition of Prices…

      25th February 2022

      Marketing Explained

      Macro Environment Analysis – Using the PESTLE Method…

      20th February 2022

      Marketing Explained

      Savvy and Creative Ways to Promote Your Business…

      20th February 2022

      Marketing Explained

      The Macro Environment in Marketing – Why is…

      5th February 2022

      Marketing Explained

      The New Product Development Process (NPD) – 8…

      31st January 2022

      Marketing Explained

      Multi-Level Marketing – What is it and why…

      28th January 2022

      Marketing Explained

      Target Market Identification – How to Figure Out…

      16th January 2022

      Marketing Explained

      The Marketing Funnel – What is it and…

      8th January 2022

      Marketing Explained

      SEO for WordPress – Ultimate guide to doing…

      29th December 2021

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