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new product pricing

  • New Product Pricing – Price Skimming or Penetration Pricing? – Pricing in the Introduction Stage

    by Max 20th August 2015
    20th August 2015 36.8K views 1 minutes read

    Pricing strategies tend to change as a product goes through its product life cycle. One stage is particularly challenging: the introductory stage. This is called New Product Pricing. When companies…

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