Home
Updates
Marketing Explained
About Marketing-Insider

Popular

The Macro Environment – Six Forces in the Environment of...

4 Types of Consumer Products and Marketing Considerations – Convenience,...

The New Product Development Process (NPD) – Obtain new Products

Three Levels of Product – Core Value, Actual Product, Augmented...

Product Life Cycle Stages (PLC) – Managing the Product Life...

Characteristics of Services: What is a Service – And what...

Branding Decisions – 4 Brand Strategy Decisions to Build strong...

Characteristics of the Product Life Cycle Stages and their Marketing...

Product Mix decisions – Width, length, depth and consistency

Market Segmentation Criteria – How to segment markets

The Marketing Strategy: Segmentation, Targeting, Positioning & Differentiation

The Porter Diamond Model – Analysis of National Competitiveness

Home
Updates
Marketing Explained
About Marketing-Insider

Tag:

long-term

Marketing Explained

Customer Lifetime Value

by Maximilian Claessens 20th February 2015

written by Maximilian Claessens

What is Customer Lifetime Value (CLV)?

It is a prediction of all the value a business will derive from their entire relationship with a customer.

Continue Reading

20th February 2015

0 Facebook Twitter Pinterest Linkedin Reddit Whatsapp Email

Popular

1

The Macro Environment – Six Forces in the Environment of a Business
2

4 Types of Consumer Products and Marketing Considerations – Convenience, Shopping, Speciality and Unsought Products
3

The New Product Development Process (NPD) – Obtain new Products
Three Levels of Product – Core Value, Actual Product, Augmented Product
Product Life Cycle Stages (PLC) – Managing the Product Life Cycle
Characteristics of Services: What is a Service – And what makes it so special?

Facebook
Twitter
Instagram
Pinterest

© 2019 Marketing-Insider. All Rights Reserved. Privacy policy | Impressum

We use cookies to improve your experience. Accept Read More