Home
Updates
Marketing Explained
About Marketing-Insider

New Posts

4 Types of Consumer Products and Marketing Considerations – Convenience,...

The Macro Environment – Six Forces in the Environment of...

The New Product Development Process (NPD) – Obtain new Products

Three Levels of Product – Core Value, Actual Product, Augmented...

Product Mix decisions – Width, length, depth and consistency

Product Life Cycle Stages (PLC) – Managing the Product Life...

Characteristics of the Product Life Cycle Stages and their Marketing...

Branding Decisions – 4 Brand Strategy Decisions to Build strong...

Characteristics of Services: What is a Service – And what...

The Porter Diamond Model – Analysis of National Competitiveness

The Marketing Strategy: Segmentation, Targeting, Positioning & Differentiation

Cost-based Pricing – Pricing based on Costs

Home
Updates
Marketing Explained
About Marketing-Insider

Tag:

Entering goods and services

Types of B2B Products – Classification of Business-to-Business Products

Marketing Explained

Types of B2B Products – Classification of Business-to-Business Products

by Maximilian Claessens 8th November 2016

written by Maximilian Claessens

There are several types of B2B products. Classifying them is important as it aids in developing strategies: each type of product is unique. The types of B2B products provide basic direction for the respective strategy choice.

Continue Reading

8th November 2016

1 Facebook Twitter Google +Pinterest

Popular

1

4 Types of Consumer Products and Marketing Considerations – Convenience, Shopping, Speciality and Unsought Products
The Macro Environment – Six Forces in the Environment of a Business
3

The New Product Development Process (NPD) – Obtain new Products
Three Levels of Product – Core Value, Actual Product, Augmented Product

Facebook
Twitter
Instagram
Pinterest
Linkedin

© 2018 - Marketing-Insider. All Rights Reserved. Impressum