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      Jobs for a Marketing Major – Jobs You…

      17th May 2022

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      8th May 2022

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      1st May 2022

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      Price Skimming – What is Price Skimming and…

      18th April 2022

      Marketing Explained

      How to Leverage Video for Social Media Marketing

      17th April 2022

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      Small Business Growth – How to expand your…

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      Startup Marketing Plan – Complete Marketing Plan For…

      13th April 2022

      Marketing Explained

      What is an Augmented Product? Product Augmentation Strategies…

      28th March 2022

      Marketing Explained

      Strategies for B2B Marketing – B2B Marketing Strategies…

      19th March 2022

      Marketing Explained

      What is a Price? – Definition of Prices…

      25th February 2022

      Marketing Explained

      Macro Environment Analysis – Using the PESTLE Method…

      20th February 2022

      Marketing Explained

      Savvy and Creative Ways to Promote Your Business…

      20th February 2022

      Marketing Explained

      The Macro Environment in Marketing – Why is…

      5th February 2022

      Marketing Explained

      The New Product Development Process (NPD) – 8…

      31st January 2022

      Marketing Explained

      Multi-Level Marketing – What is it and why…

      28th January 2022

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Marketing Explained

Let’s start by examining the world of marketing! What is it, what does it consist of, and how are the different components used? Marketing Explained helps you to grasp the whole context and content of marketing.

  • Marketing Explained

    Jobs for a Marketing Major – Jobs You Can Do with a Marketing Major

    by Maximilian Claessens 17th May 2022
    by Maximilian Claessens 17th May 2022

    Are you familiar with numbers, data analysis, computer tools, and emerging technologies in general? Why not try your hand at marketing? The sector provides numerous opportunities for both students in…

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  • Marketing Explained

    Branding Strategies – What are the Best Branding Strategies in Marketing?

    by Maximilian Claessens 8th May 2022
    by Maximilian Claessens 8th May 2022

    Branding is one of the key concepts in marketing. And a crucial one: Without branding, your company and your products will lack meaning in consumers’ minds. However, with so many…

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  • Marketing Explained

    Penetration Pricing – How does Penetration Pricing Work and When to use it?

    by Maximilian Claessens 1st May 2022
    by Maximilian Claessens 1st May 2022

    Some companies will swoop into a market with radically low prices as a strategy of attracting new clients in a competitive bid for market share. This is called a penetration…

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  • Marketing Explained

    Price Skimming – What is Price Skimming and When to use it?

    by Maximilian Claessens 18th April 2022
    by Maximilian Claessens 18th April 2022

    Price skimming is a pricing strategy that entails pricing a product or service at a high price when it first enters the market in order to ‘skim’ portions of the…

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  • Marketing Explained

    How to Leverage Video for Social Media Marketing

    by Maximilian Claessens 17th April 2022
    by Maximilian Claessens 17th April 2022

    Today, video content is the life and soul of social media. If you go online on any social media platform, you are bound to see videos everywhere. Even written content…

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  • Marketing Explained

    Small Business Growth – How to expand your small business and reach more customers?

    by Maximilian Claessens 14th April 2022
    by Maximilian Claessens 14th April 2022

    Launching a new small business and not knowing how to scale it up can be challenging for up-and-coming company owners. Fortunately, numerous small business growth strategies can directly increase your…

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  • Marketing Explained

    Startup Marketing Plan – Complete Marketing Plan For Startup Growth (After Pre Seed Funding)

    by Maximilian Claessens 13th April 2022
    by Maximilian Claessens 13th April 2022

    Getting funds for a startup is essential, but it is what you do with the money after getting it that truly counts. With disposable funds available for your new company,…

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  • Marketing Explained

    What is an Augmented Product? Product Augmentation Strategies and Examples

    by Maximilian Claessens 28th March 2022
    by Maximilian Claessens 28th March 2022

    You may know already that a product is a multi-layered concept. When talking about products, marketers generally distinguish the core product, actual product and the augmented product. Here, we want…

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  • Marketing Explained

    Strategies for B2B Marketing – B2B Marketing Strategies that Work

    by Maximilian Claessens 19th March 2022
    by Maximilian Claessens 19th March 2022

    The B2B marketing world is complex – and it has not become simpler over the last years. With the emergence of a broad array of new marketing channels and strategies,…

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  • Marketing Explained

    What is a Price? – Definition of Prices and Role of Prices in Marketing

    by Maximilian Claessens 25th February 2022
    by Maximilian Claessens 25th February 2022

    Purchasing anything entails paying a price. But, what is exactly a price? Prices may seem so trivial. It’s what you pay, isn’t it? But is that really all there is…

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    The Macro Environment – Six Forces to consider (DEPEST/ DESTEP)

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    The New Product Development Process (NPD) – 8 Steps to Success

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    4 Types of Consumer Products and Marketing Considerations – Convenience, Shopping, Specialty and Unsought Products

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    Definition of Services and Characteristics of Services: What is a Service – And what makes it so special?

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    Three Levels of Product – Core Value, Actual Product and Augmented Product

  • Branding Decisions – 4 Brand Strategy Decisions to Build strong Brands

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Marketing-Insider
  • Home
  • Updates
  • Marketing Explained
    • Marketing Explained

      Jobs for a Marketing Major – Jobs You…

      17th May 2022

      Marketing Explained

      Branding Strategies – What are the Best Branding…

      8th May 2022

      Marketing Explained

      Penetration Pricing – How does Penetration Pricing Work…

      1st May 2022

      Marketing Explained

      Price Skimming – What is Price Skimming and…

      18th April 2022

      Marketing Explained

      How to Leverage Video for Social Media Marketing

      17th April 2022

      Marketing Explained

      Small Business Growth – How to expand your…

      14th April 2022

      Marketing Explained

      Startup Marketing Plan – Complete Marketing Plan For…

      13th April 2022

      Marketing Explained

      What is an Augmented Product? Product Augmentation Strategies…

      28th March 2022

      Marketing Explained

      Strategies for B2B Marketing – B2B Marketing Strategies…

      19th March 2022

      Marketing Explained

      What is a Price? – Definition of Prices…

      25th February 2022

      Marketing Explained

      Macro Environment Analysis – Using the PESTLE Method…

      20th February 2022

      Marketing Explained

      Savvy and Creative Ways to Promote Your Business…

      20th February 2022

      Marketing Explained

      The Macro Environment in Marketing – Why is…

      5th February 2022

      Marketing Explained

      The New Product Development Process (NPD) – 8…

      31st January 2022

      Marketing Explained

      Multi-Level Marketing – What is it and why…

      28th January 2022

  • About Marketing-Insider