There are four distinctive types of consumer products: Convenience products, Shopping products, Specialty products and Unsought products. We take a closer look at convenience products and in particular shed light…
Monthly Archives
December 2020
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So you want to know how much a marketing job pays? Let’s take a look at typical salaries in marketing. The marketing job industry can be daunting if you don’t…
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The product life cycle describes the steps a product goes through from beginning to end until it eventually disappears from the shelves. There are four stages of the product life…
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Search engine optimisation (SEO) is a rapidly changing landscape where SEO professionals work to rank their clients’ websites for relevant search phrases. What will work successfully in the future is…